About Us Our Services Our Work Case Studies Clients Contact Us
Our qualitative research consultants deliver
customer insights that drive the development of breakthrough brand experiences, products, and marketing messages.
Upcoming Presentations

World Usability Day | NYC 2007

November 8th, 2007
Chase Manhattan Plaza, 60th Floor, New York, NY, 10005

We are proud to announce our participation in
World Usability Day 2007.

1:50pm—2:45pm: Reinforcing Brands With Every Interaction

Leaders in interactive design and marketing join Bruce Temkin to illustrate how key brand  attributes can be successfully translated to customer experiences both online and offline.

Moderated by Tammy Sachs, CEO, Sachs Insights with panelists including:

  • Brandt Flomer, Creative Director - Experience Strategy, R/GA
  • Stephen Gates, Interactive Creative Director, Starwood Hotels & Resorts Worldwide
  • Anthony S. Manson, Managing Partner - eMarketing, Sudler & Hennessey
  • Bruce Temkin, VP - Principal Analyst, Customer Experience, Forrester Research

3:15pm—3:50pm: Innovative Features: Triumphs & Tragedies

This presentation will provide examples of how new features and technologies can succeed or fail in engaging customers and enhancing brands.

Presented by Tammy Sachs, CEO, Sachs Insights

To see the full agenda for World Usability Day | NYC 2007
click here.


The lives of today’s teens and tweens are influenced by digital devices and digital media. Sachs Insights utilizes a variety of innovative qualitative research methods—self-reported video documentaries, affinity groups, and instant messaging—to explore this shifting social and technological landscape.
Learn more

Sachs insights
200 Varick Street
New York, NY 10014-4810
telephone 212 924 1600
outside of NYC 888 924 4888
facsimile 212 924 8241
info@sachsinsights.com
Corner of Varick and West Houston Streets

Click here for directions and a listing of nearby hotels.

News

Paris Patton has been promoted to Vice President.

Careers

Sachs Insights is always interested in reviewing qualitative research candidates who have experience moderating usability labs, focus groups and ethnographies.