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Case Studies

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Branding & Positioning

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Journey Mapping & Personas

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SEARCH CASE STUDIES

Optimizing the Small Business Insurance Purchase Journey

Understanding the Customer Experience with a Wi-Fi Enabled Air Conditioner App

Exploring Opportunities to Build Brand Loyalty with Millennials

Understanding Customer Landscape to Assess Optimal Market Opportunity for In-Home Dining Services

Commercial Bank Brand Positioning

Global Positioning for a Novel T2D Drug

Understanding the Perfect Jacket Fit

Multi-Platform User Experience Research for a Hospital System’s Website

Creating an Airport Parking Branding Campaign

Clinical Trial Message Testing: Pain Management

Understanding Brand Perceptions / Developing Brand Essence among HCPs: COPD

Identifying a Compelling Brand Value Proposition

Understanding the Holiday Shopping Journey

White Space Assessment of the Need for Uncommon Cancers Clinical Decision Tool

Mapping Complex Workflows to Identify White Space and Evaluate Market Fit

Optimizing In-store Interactive Display of CE Product

Creating Pet Parent Personas

Global Tracker of Awareness / Impact of Diabetes Clinical Trial Data

Understanding Client Personas & Their Journeys

Optimizing CPG Brand Loyalty

Assessing the Potential for Mobile Solutions to Support Fibromyalgia Sufferers

Personas & CX Journey Mapping

Exploring B2B Social Media Monetization

Assessing a Spanish TV Campaign for Type 2 Diabetes Drug

Reorganization of Product Portfolio and Digital Architecture

Insight Mining: Launching in a Crowded Global Marketplace (HCV)

Assessing US Market Entry Opportunity

Assessing and Optimizing In-store Digital Demos

Understanding the Multi-Channel Purchase Journey

Planning for Competition (New Entrant Strategy) in RA

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